Client
McDonald’s Singapore
Agency
Leo Burnett Singapore
Year
2026
McDonald’s Sweet Paprika Burger
McDonald’s is launching the new Sweet Paprika LTO range to stay top of mind and reignite excitement, with a crave-worthy offer designed to keep customers coming back after the celebrations. The campaign will also include key visuals, social content, and wall mural design to build buzz and drive engagement around the launch.
SOCIAL
OOH